Missed opportunities can cost your business megabucks! Missed opportunities can cost your business megabucks! Graham Hawkes / Wednesday, May 27, 2020 0 1686 Article rating: No rating I am always on the lookout for simple little things which can make or break a business. And you don’t have to look far to see that there are many missed opportunities for additional revenue all around you. Read more
Follow up! Follow up! Follow up! Follow up! Follow up! Follow up! Three different cases. Which one reminds you of your business? Graham Hawkes / Wednesday, May 27, 2020 0 1605 Article rating: No rating I'll bet you've been on the receiving end many times of making an enquiry on the web, or by telephone, and not hearing anything back. Don't be one of those businesses. When you receive an enquiry, that's the signal for starting a courtship, to woo your prospect to death, or until it becomes obvious that the lead is a dead end. Read more
Exploiting the online tools Exploiting the online tools Graham Hawkes / Friday, April 24, 2020 0 1723 Article rating: No rating Many businesses have embraced the online tools available over the last weeks. Why not give it a go? Read more
Appreciating the lifetime value of your customers Appreciating the lifetime value of your customers Graham Hawkes / Monday, October 28, 2019 0 1460 Article rating: No rating What is your customer worth to you? Maybe he only spends $20 per week but multiply that out by the number of weeks he spends that $20 and you get a completely different picture. Read more
Where are the people? Where are the people? Graham Hawkes / Tuesday, September 10, 2019 0 1377 Article rating: No rating Are we producing a nation of robots - and is that what we really want? Read more
A clever way to get your product out there A clever way to get your product out there Graham Hawkes / Tuesday, July 30, 2019 0 1426 Article rating: No rating Simple things can leave a lasting impression, and done right it gives mileage to your product Read more
Grab the opportunity when your prospect is giving off buying signals Grab the opportunity when your prospect is giving off buying signals Graham Hawkes / Wednesday, June 26, 2019 0 1308 Article rating: No rating It is far better to entice your customer to buy something extra than let him go over the road for a second purchase Read more
You need to know when to stop! You need to know when to stop! Graham Hawkes / Wednesday, June 26, 2019 0 1252 Article rating: No rating A lesson in how not to build a relationship Read more
Closed for lunch - why on earth would you do it? Closed for lunch - why on earth would you do it? Graham Hawkes / Wednesday, May 29, 2019 0 1296 Article rating: No rating When you have a captive market once a year, you need to make every opportunity count Read more
Listening to your feedback? This could happen to you! Listening to your feedback? This could happen to you! Graham Hawkes / Wednesday, May 29, 2019 0 1308 Article rating: No rating I see many businesses paying lip service to the feedback they receive from their market. Here's an example of what can happen. Read more